As an industry, we have a difficult time analyzing performance data without inserting our own bias into the equation. But the data will speak...

Recap from the 2021 NMHC OpTech Session – Self-Service Leasing: What the Data Has to Say Prospect preferences are continually changing, and if one...

Recap from the 2021 NMHC OpTech Session – PropTech, AI and Humans: Working Together in Harmony Multifamily has experienced an extraordinary influx of PropTech...

Recap from Apartmentalize 2021 Session – Using Post-Pandemic Metrics to Optimize Sales Conversions The pandemic required many industries to adapt to unprecedented circumstances, and...

Recap from Apartmentalize 2021 Session – Tour Type and Demand: Not All Tours Are Created Equal The new tour type within multifamily can be...

Click to watch the full Cracking the Multi-Source Attribution Code Roundtable video The prospect journey in multifamily is more complex than ever before. Prospective renters...